Caleb is an expert mixologist, cordial maker, and twin dad living in the Hudson Valley area of New York state. The goal was to come up with a retro-inspired logo that would also look great at pop-up events, on labels, and for marketing. We were inspired by those old-school crystal-cut fancy drink glasses that Caleb had on his bar cart. The vibe in upstate NY is chill, nature-infused, and full of incredible makers. I had so much fun creating with Top Shelf Cordials.